Features of this design

• Opening photo that reveals the ingredient inside the product as you move over it
• Routine builder: pick a skin goal and morning or evening, get three steps with your products, why each one and how to use it, and a shop button per product
• Your products in a row that turns from black and white to color as you scroll, each with price, size and key ingredients
• Ingredient explorer: tap an ingredient to see what it does, at what dose, and which products carry it
• The lab story with photos that open as you scroll, your numbers and tester words
• Newsletter form that arrives in your inbox with the reader's skin goal
• Shop buttons on every product that link to your store

Perfect for

• Skincare, haircare and body care brands with a small range
• Brands that explain their ingredients and doses
• Labs and founders who sell through their own shop and want one page that does the convincing

Pages and sections

• Home (one long page): opening with the photo that reveals the ingredient inside as you move over it, the routine builder, the seven products, the ingredient explorer, the lab story with numbers and tester words, newsletter