About
I help businesses decide what to say, then make sure they look the part.
I am Javier Sugo, a marketing strategist based in Vienna. For more than twenty years I worked in marketing for international companies: planning, launching and running brands across several countries, with budgets, teams and targets to answer for.
Today I bring that experience to businesses of every size. I build the marketing strategy, the brand and the website as one piece of work, so what a company says, how it looks and how it sells all point the same way.
I work with clients internationally in English, Spanish and French, build websites in several languages, and lead every project myself, from the first call to launch.
LinkedIn profile
What I do for each client
Strategy
Positioning, audiences, messages and a plan with clear priorities. The decisions that come before any design, made with the numbers in mind.
Brand
Brand strategy and identity: story, voice, logo, colors and typography, delivered in a private online brand portal your team can use every day.
Website
A personalized design from the Website Atelier or a custom website, written and built to bring in the right customers, with a Launch Package and a Care Plan when you want them.
How I work
Calm and clear
Short plans, honest advice and a clear calendar. You always know what happens next and why.
Direct
You speak to me from the first call to launch, with no account managers in between.
End to end
Strategy, brand and website come from the same hands, so the thinking carries through to every page.
Selected results
- €12M+
- first-year growth for one brand, from a customer access program I built
- 19%
- market share gained across five markets in a highly competitive category
- 70%
- lower international training costs, through a regional training center